By Carrie-ann | Apr 07, 2017 | Getting Your Business Ready

Founder Values

When it comes to your business, one of the most important things you must consider is the founder’s values; after all, everything starts with the founder of the company. While there are external factors that you cannot change, such as regulation rules and economic conditions, you can control the principles and foundation of your company.
The best businesses are the ones with a strong, decisive founder. The founder will establish a series of important values that everyone else will follow, helping to unify the company and promote progression. Here we look at everything a founder should know about their values.

Know the power of founder values
The culture of a company is defined by its leader, with their strengths and weakness reflected in their company. If they are competitive, the company will be more competitive; if they struggle to make decisions, the company may move forward slowly. If the person is creative, the company will work in innovative ways.
The companies with positive defined values are more likely to succeed, which is why it is so important to have set founder’s values.

Know your values
If you are the founder of your company, it is likely that you already have set values; if you do not, take the time to sit down and think about what you value. Some companies prioritise customer service, while others focus on innovation; other companies maintain traditional values or prioritise being ahead of the curve.
Once you know your values, it will be easier for you to work towards your goals. It will also be easier for your employees to find motivation, as they will feel that they understand the values and goals of the company.

Think about your team
One of the first things founders do is recruit a team of people with a similar dream. They bring together a group of people who all want to work towards the same goal; however, as the company expands, they may stop thinking about the needs of their team.
You may already have a team, but this is no reason to stop developing your employees. If you do not work on your employees and they do not understand your goals, you will find that the growth of your business is stunted. Make sure that your values are meeting the needs of your employees in addition to the needs of your business.

Think about your resources
Different businesses have different resources available to them. Perhaps your business is a local company with less than 20 employees, or perhaps you run an international company with thousands of employees.
Whatever size your business, it will need financial resources, human resources, physical resources and intangible resources. Make sure that your resources match the values you have chosen. If you are focused on employee satisfaction, do not be stingy when it comes to furnishing the office; if you prioritise customer service, make sure that your customer services department has everything it needs to work efficiently. It is easy to talk about your values; however, if you do not implement them in reality, these values will be ineffective.