Business Values
If you want to convert more business you MUST incorporate your business values in everything you do. Without core v...
Read MoreGetting Your Business Ready
Define your success whilst remaining realistic
Whether you’re starting out in business for the first time or running an ongoing concern, ensuring that every...
Read MoreDrafting your value proposition
When drafting your value proposition or business plan, you need to answer three important questions. What is your i...
Read MoreFounder Values
When it comes to your business, one of the most important things you must consider is the founder’s values; after...
Read MoreHow Your Personal Values Can Drive Your Business T …
Entrepreneurs often look to create businesses driven by values rather than profit and you may well ask what this ha...
Read MoreThe importance of getting your domain name right
What is a Domain Name? The domain name is the address of your website, which begins with ‘www’ and ends...
Read MoreThe importance of your company name
Choosing a name for your new business or start-up is clearly important, a foundation stone for what will eventually...
Read MoreWhat Is A Trademark?
A trademark is what distinguishes your business, goods and services from other providers, and can take the form of ...
Read MoreConsider the psychology of colour when designing y …
You may have a theme in mind, but whether this is suitable for your brand is down to psychology, according to exper...
Read MoreHow to say what you mean and mean what you say
Retaining customers can often be a big part of ensuring success. Customers who use and appreciate your services can...
Read MoreDoes your business deliver your promises?
Key message box: The best way for a business to impress its customers is to under-promise and over-deliver. We all ...
Read MoreBranding and logo guide
A logo represents exactly what you stand for as a company. It’s a visual image which you hope will encapsulate yo...
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