Reports to help you improve PPC performance
Whether it was something you welcomed or something you dreaded, the deadline to migrate to Google Analytics 4 has o...
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Google AI Powered Video Ads Are Set To Disrupt Soc …
Google has recently launched a new advertising product called Demand Gen, which is powered by AI and could start to...
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How we lowered the cost per lead for a flooring co …
Overview A Flooring contractor was looking for a new Google Ads specialist, as the previous specialist was struggli...
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Managing a 5 Figure Monthly PPC Campaign
Overview A National Pawnbroker was looking to optimise their very large Google Ads account, with over 15 campaigns,...
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How we helped a mortgage broker with Google ads
Overview A Mortgage Broker got in contact with us, looking to start up a 0% Deposit Scheme. They wanted to use Goog...
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How to Handle Google AdWords Recommendations
If it feels as though you can’t do anything in the Google Ads interface without being served an array of reco...
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Simple Mistakes to Avoid with AdWords
It is remarkably easy to make avoidable mistakes when devising and implementing a search engine marketing (SEM) str...
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Google AdWords Expanded Text Ads Are Going Away
It’s official: Google AdWords text ads are changing. Here’s everything you need to know. In June 2022, ...
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Google Ad Recommendations Guidance
With so many Google AdWords tips out there online, it can be difficult to know who to trust. Some say, “do th...
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How To Improve Your Landing Pages
An effective and functional landing page is a vital component of every pay per click advertising strategy, with enc...
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5 hidden Adwords columns you need to add
Hidden deep beneath the usual performance grids for your AdWords account, there are some concealed gems designed to...
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How to structure your Adwords.
If it is time to structure and expand the AdWords account for your business, your first step is to stay calm and re...
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