Search Engines Embrace Generative AI: Seizing the …
Both Microsoft and Google are now using generative AI technology within their search engine results pages (SERPs) t...
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Has your Site Adapted for the Google Core Update?
Research, which looked at more than 2 million unique URLs, shows that less than 4 per cent of websites are currentl...
Read MoreAre you ready for Google map ads?
It’s a well-documented fact that in the coming years there will be more mobile than desktop users. In the adv...
Read MoreGoogle confirms plans to scrap right side ads
In Google’s endless quest to re-jig and tinker with the layout of its SERPs, its latest move has been to do away ...
Read MoreThe Facts about Google’s RankBrain Algorithm
Google has come up with yet another way to rank sites in its index, this time taking advantage of machine learning ...
Read MoreUsing Videos to Boost Your SEO
Broadening your SEO horizons is not only a good idea – it’s essential. I’ve always said – i...
Read MoreAdwords Tips – Reduce Your Ad Copy Clutter
PPC can be an expensive business, but if you are using paid ads inefficiently then you really are shooting yourself...
Read MoreWhy You Are Doing Keyword Research All Wrong
Sorry for sounding repetitive – I wrote about keywords recently – but this is so important it’s worth approac...
Read MoreReasons Why Your Google Analytics Data Might Not M …
Is your business running Facebook advertising campaigns? If you’ve only previously used Adwords, you’ll find ...
Read MoreIs Your Site Optimised for Google’s Mobile Searc …
By now, small business websites should be delivering a satisfying mobile search experience. Or at least, that’s w...
Read MoreWhy You Should Stop Ignoring Mobile Users
Making sure your business has a mobile compliant site is no longer optional. Don’t just take my word for it. Igno...
Read MoreGoogle Adwords Callout Extensions
Are you using the new Adwords Callout extension? If you’re a PPC advertiser you should be experimenting with at...
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