Search Engines Embrace Generative AI: Seizing the …
Both Microsoft and Google are now using generative AI technology within their search engine results pages (SERPs) t...
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Has your Site Adapted for the Google Core Update?
Research, which looked at more than 2 million unique URLs, shows that less than 4 per cent of websites are currentl...
Read MoreAre you ready for Google map ads?
It’s a well-documented fact that in the coming years there will be more mobile than desktop users. In the adv...
Read More4 Sponsored Google ads Instead of 3
For years the number of ads sitting above the organic results on Google’s SERPs was limited to a maximum of three...
Read MoreGoogle confirms plans to scrap right side ads
In Google’s endless quest to re-jig and tinker with the layout of its SERPs, its latest move has been to do away ...
Read MoreThe Facts about Google’s RankBrain Algorithm
Google has come up with yet another way to rank sites in its index, this time taking advantage of machine learning ...
Read MoreUsing Videos to Boost Your SEO
Broadening your SEO horizons is not only a good idea – it’s essential. I’ve always said – i...
Read MoreAdwords Tips – Reduce Your Ad Copy Clutter
PPC can be an expensive business, but if you are using paid ads inefficiently then you really are shooting yourself...
Read MoreMost Important Ranking Factors of 2015
Getting a handle on which ranking factors have the biggest influence over your site’s SEO performance is crucial....
Read MoreA Warning To Those Using Structured Schema Markup
Has your business been penalised for misuse of Schema Markup? Businesses seem to have caught on to the benefits o...
Read MoreWhy You Are Doing Keyword Research All Wrong
Sorry for sounding repetitive – I wrote about keywords recently – but this is so important it’s worth approac...
Read MoreHave Your Traffic And Rankings Changed in May?
You won’t want to hear this. But it’s important to know if your site has suffered traffic (and ranking) chang...
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