How to have effective landing pages
Landing pages are the pages visitors land on when they arrive at a website having clicked a link or ad. More inexpe...
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What is a marketing funnel?
Getting the attention of a customer and maintaining it throughout the buying process can be tricky, especially for ...
Read MoreMarketing myths
Over the last two decades, marketing has transformed into an extremely complex and global industry. As a result of ...
Read MoreUsing Mailchimp to measure success
There are several ways in which you can use MailChimp to measure how successful a campaign has been. Let’s look a...
Read More7 tips for dealing with an unhappy customer
Even the most successful enterprises experience the occasional irate customer. Where once this was largely a matter...
Read MoreYour guide to happy customers
Happy customers are vital to the growth of your business. Delivering quality and personalised customer service lead...
Read MoreDefine your success whilst remaining realistic
Whether you’re starting out in business for the first time or running an ongoing concern, ensuring that every...
Read MoreDrafting your value proposition
When drafting your value proposition or business plan, you need to answer three important questions. What is your i...
Read MoreFounder Values
When it comes to your business, one of the most important things you must consider is the founder’s values; after...
Read MoreHow Your Personal Values Can Drive Your Business T …
Entrepreneurs often look to create businesses driven by values rather than profit and you may well ask what this ha...
Read MoreThe importance of getting your domain name right
What is a Domain Name? The domain name is the address of your website, which begins with ‘www’ and ends...
Read MoreWhat to do when your site traffic suddenly drops
There are many reasons for a website traffic decline, but if this happens to you it’s important to avoid blaming ...
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