Why we should focus on topics and not keywords
If you’re still optimising your web content for keywords you’re out of date. While for the most part the prac...
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Why Psychology is Important in Online Marketing
Let me set out my stall. Psychology has always been important to online marketing. If you don’t understand your...
Read MoreWhy You Need Social Media
Social media isn’t new but it hasn’t been around very long. In that time it’s had a profound impact on our li...
Read MoreOnline Marketing on a Budget
Effective online marketing on a budget is certainly possible. But to get positive results you have to take a struct...
Read MoreFacebook Marketing Mistakes to Avoid
Everyone has done it, me included. You like a page on Facebook because your friend likes it and within a week you c...
Read MoreYoutube and Video Optimisation
Video optimisation is growing in importance. If you’re not yet using video or aren’t getting the traffic and sh...
Read MoreOnline Marketing That Works
Online marketing that works is within every small business owners grasp. I’ve worked with a wide range of small c...
Read MoreGoogle Adwords Enhanced Campaigns
You will remember not long ago I drew your attention to Google’s announcement about Enhanced Adwords Campaigns. F...
Read MoreMarketing Advice Cheshire
Marketing advice in Cheshire isn’t hard to come by. But if you’re just starting out how do you know your advise...
Read MoreGoogle Adwords and Trademarked Names
Anyone who designs and manages Google Adwords campaigns knows just how important keywords are. Creative thinking an...
Read MoreGoogle Rewards Authority Sites
It’s been rumoured for months. But Google is now finally going to reward authority sites. On the face of it this ...
Read MoreDoes Facebook Marketing Work?
Facebook marketing boosts brand awareness and is a popular instantly measurable advertising solution for many busin...
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