How to Audit Your Website
Do you ever audit your website? In my view, you should do an audit at least once a year. It’s also an essential...
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Is Your Ad Copy Lifeless?
There is no doubt in my mind Google’s Adwords is now far more complex than they used to be. There’s been a st...
Read MoreLocal SEO for Your Business
There are three main messages I want you to take away from this post about local SEO in 2015. The first is that loc...
Read MoreShould Your Business Use PPC in 2015?
Lots of businesses get by without ever using Pay Per Click (PPC) advertising. But they are missing an opportunity. ...
Read MoreHow to Update Your Site without Damaging Your SEO
SEO is one of the biggest investments small companies make in their websites. But when it comes to initiating an up...
Read MoreWhy it’s Important to Track Your Site Visitor’ …
I’ve just written a piece for my blog that includes reference to the overall journey your prospects might make be...
Read MoreMobile Ranking Algorithm – Don’t Get Left Behi …
Google is experimenting with a mobile ranking algorithm or at least ranking signals. The signals focus on user expe...
Read MoreIs Emotional Marketing at Christmas Emotional Blac …
The run up to Christmas is marked by the annual onslaught of emotional TV advertisements. This year has been no e...
Read MoreMarketing Your Website in 2015 – Part 2
As we approach the end of the year, I just want to build on some of the things I said in September about the direct...
Read MoreWhy You Need Social Media for Customer Service
Social media is turning into the first port of call for customer queries, both good and bad. If managed properly yo...
Read MoreHow to Sell More on Ebay
Speaking to clients over the last 2 to 3 weeks it was clear a number had seen their eBay sales fall off a cliff. Pr...
Read MoreSocial Media – Be Human, Not Annoying!
I’ve often said social media requires a light touch. Businesses can be technically proficient on social media, ...
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